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Why do you need a company rating?

28 March, 2024 3:31

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Why do you need a company rating?

The rating of companies is considered an important instrument not only for consumers, but also for companies themselves. Below we will explain in a few examples.Consumers estimate the level of reliability of the company or organization they want to contact based on the rating. The rating helps to draw certain conclusions based on the personal experience of other consumers. This means choosing a product or service wisely.


Decision making. A high rating indicates the quality of the product or service, which makes it easier for the buyer to make a decision faster.Comments and comments. Along with ratings, customer reviews and comments can also provide useful information. This is very important for a new customer to get a more complete picture of that company. Everything is clear with consumers. So, the company? First of all, ratings and reviews serve as a means of feedback to companies. By knowing the wishes and desires of the customers, they improve their products and services. The increase in confidence is understandable, even if we don't talk about it. After all, a high rating increases the trust of customers and increases their traffic.


A positive position and a high rating encourage the strengthening of the company's image in advertising campaigns or marketing campaigns. Therefore, we can safely say that the rating of companies serves to 
develop transparent relations between customers and companies.On our "Sharh Biznes" platform, we also offer such an opportunity to local companies and organizations. The rating system in the app will help you not only to raise your rank, but also to get potential customers.


The rating determined on our platform is formed based on the formula *Weighted Rating (WR) = [(v ÷ (v + m)) × R] + [(m ÷ (v + m)) × C]. In this: **R**= Average value of all ratings received by the company v = number of evaluations received by the company m = The minimum rating a company must receive to be considered in the formula. This number is 5 (constantly) C = average rating. This number is 3 (constantly)

The formula takes into account the number of ratings (v) and the company's average rating (R), while assigning a weight (weight) based on how long it has been since each rating was received.


If the company's valuations are low, the formula places the greatest emphasis on the company's average valuation. The more valuations a company has, the more the formula takes into account the number of valuations and the average valuation equally.

For example, if a company has a rating of 50, the average rating is 4.5 stars, the minimum number of ratings to be considered in the formula is 5, and the average rating is 3. Then the rating will look like this:

[(50 ÷ (50 + 5)) × 4.5] + [(5 ÷ (50 + 5)) × 3] = 4.4 Thus, the company's weighted rating is 4.4 stars. In this example, a company's number of ratings has more weight than its average rating in measuring the rating.


Where can I see the ranking?

Consumers will see the rating directly when they go to a section of that establishment or venue. For example, in the "Restaurants & Bars" column, the current highest rated holder is shown in the image below:

Of course, every business owner wants to rank high on any platform. And this is very easy to achieve. There is an opportunity to become a member of the "Sharh" platform, to regularly cooperate, to show that there is a platform that can evaluate the activities of consumers in their place, to get their reviews, to increase the rating by promotion :)

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On our platform, we collect the best reviews about various companies to help you make informed decisions. Whether you're looking for a great place to dine, a reliable bank, or the best university, our mission is to share valuable insights from other people, making it easier for you to choose.

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